Ben and Jerry's NEW Low Calorie Ice Cream

posted by Amanda McGraw - 

With the rising popularity of Halo Top (the magical, VERY low calorie ice cream option) it's no surprise that major ice cream brands are following suit and releasing their own low cal "guilt free" options. 

Forbes reports that Halo Top "became the best selling pint brand in America this past summer (surpassing Haagen Dazs and Ben & Jerry's sales in grocery stores across the nation)" Ben and Jerry's response? 3 new "Moophoria" flavors with fewer calories, less sugar, and 60-70% less fat than normal ice cream:

  • Chocolate Milk & Cookies – Chocolate and vanilla light ice cream with chocolate chip cookies.
  • Caramel Cookie Fix – Vanilla light ice cream with shortbread cookies and a salted caramel swirl.
  • P.B. Dough – Chocolate light ice cream with gobs of chocolate chip peanut butter cookie dough.

I am a big fan of Halo Top... but I definitely still find myself craving REAL, fatty, calorie-filled creammyyyy ice cream... so I wonder if Ben and Jerry's will be able to satisfy my sweet tooth while being a little more health conscious! Has anyone tried these flavors yet??? I've been unable to spot them in the grocery stores I frequent... soon I hope! 

Today we launched new LIGHT ice cream, full of all of the chunks and swirls you love! To celebrate, we had our fans take a dive into a giant pint full of our chunkiest and swirliest prizes. Learn more about the new flavors at the link in profile.

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Amanda McGraw

Amanda McGraw

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